Rebounding from one of the most vexing years in the organization’s history, Great Smoky Mountains Association officials announced details of its contributions to Great Smoky Mountains National Park for 2014 and previewed plans for 2015 funding.
“What a difference a year can make,” GSMA Executive Director Terry Maddox said about the organization’s effort in 2014, which resulted in a $2.6 million contribution to the national park. “As bad as 2013 proved to be, 2014 was a year filled with superlatives.”
The trend toward a better year began early in the season, Maddox said. “As soon as the weather broke in early spring, it was clear the mood of the visitor was upbeat. Both visitation and sales confirmed this to be the case for the remainder of 2014.”